Insights on demand
Research Communities: Direct and flexible access to your audiences
Interview your target groups with methodological flexibility and full asynchronous freedom and benefit from the wide range of response options our platform provides for deeper insights and better decisions.
Asynchronous qualitative interviews are efficient and come with numerous advantages: rich and authentic insights, low moderation effort, flexible timing for participants, and scalable sample sizes. Our platform offers versatile task types, seamless media integration, and smooth AI-powered analysis with an integrated insight chat.
The Moment That Matters
Digital Diaries: Be there when people decide and act
Get a direct look into your customers’ everyday lives with digital diaries and understand habits and usage patterns in real context.
With digital diaries, you can test products and services, immerse yourself in your customers’ world, and observe decisive moments as they happen. Our platform provides all the tools you need - from video and audio responses to photo tasks and closed questions. Capturing and analyzing moments has never been easier.
Understanding Through Experience
Mobile Ethnography: See what truly drives your audience
Immerse yourself in the daily lives of your customers and discover what motivates and influences them.
Mobile ethnographic research allows you to understand behaviors, decisions, and their context first-hand. Through our platform, participants share videos, audio, photos or collages to illustrate their world in rich detail. With the integrated journey map and AI-powered text and image analysis, raw data quickly turn into actionable insights.
Asynchronous Interviews
Multimedia Research: Method-flexible and designed for real-world insights
Interview your target groups with methodological flexibility, independent of time zones or schedules, and benefit from the rich response options available on our platform, for deeper insights and stronger decisions.
Asynchronous qualitative interviews are efficient and offer multiple advantages: richer insights, authentic data, reduced moderation effort, guided or flexible timing for participants, and scalable sample sizes. Our platform provides diverse task formats, seamless media integration, and AI-powered analysis with an integrated Insight Chat.
Interactive Group Discussions
Online Focus Groups: Real-time conversations via text chat
Digital text-based focus groups offer clear advantages: fast setup, high interactivity, and the ability to engage with larger groups.
Discuss live with your target audience via text chat - always privacy-compliant, with no installation required, and accessible on any device. All essential tools are built in: participant invitations, observer chat, guide integration via copy and paste, quick polls, creative tasks, and AI-driven analysis.
